Decisions, Money & Entrepreneurship
Test, Learn, And Iterate
This lesson helps students test an early idea, read the feedback honestly, and choose what to change next. They create an Iteration Decision that says what to keep, change, or drop.
What you will learn
- Identify the single most important assumption inside your concept that needs to be tested first.
- Pick a fast, low-cost prototype that fits the specific question you need to answer.
- Gather and interpret reactions from a small test without over-reading any single response.
- Decide what to change, keep, or drop based on the evidence from your test, in a clear Iteration Decision memo.
What happens in this lesson
Chapter 1: What Are We Testing?
Identify the single most important assumption inside your concept that needs to be tested first.
What you make: A saved test focus note naming the riskiest assumption in the learner's concept and why it is the right one to test first.
Chapter 2: Prototype Choices
Pick a fast, low-cost prototype that fits the specific question you need to answer.
What you make: A saved prototype choice sheet matching the learner's test question to the simplest prototype that could answer it.
Chapter 3: Feedback Round
Gather and interpret reactions from a small test without over-reading any single response.
What you make: A saved feedback summary table showing the learner's coding of responses from a small test session.
Chapter 4: Iteration Decision
Decide what to change, keep, or drop based on the evidence from your test, in a clear Iteration Decision memo.
What you make: A completed Iteration Decision specifying change, keep, or drop, with the evidence and the next step.
Chapter 5: Design The Test Before You Run It
Create a simple test plan with a clear pass threshold, a test window, and a rule for what evidence counts.
What you make: A saved test plan that names the test, the pass threshold, the test window, and the evidence rule.
Chapter 6: Read The Evidence Like A Creator
Compare multiple test results and decide whether the pattern is strong enough to trust, revise, or reject.
What you make: A saved evidence judgment note that explains the pattern across tests and the confidence level of the decision.
Key terms in this lesson
Lean Startup
A way of building businesses that prefers small, fast experiments over big, slow plans.
Pivot
A planned change in direction. Keep what is working, replace what is not, based on what the evidence is telling you.
Product–Market Fit
When the right group of people genuinely want what you have built and tell each other about it without prompting.
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