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Lean Startup
A way of building businesses that prefers small, fast experiments over big, slow plans.
Example
Two teams enter a school market with the same idea. Team A builds for three months in secret then launches. Team B ships a rough version in week two, learns what users actually want, and ships an improvement every two weeks. By month three, Team B's product is closer to what users will pay for.
How it fits in
The Lean Startup approach treats every assumption as a hypothesis to be tested. The cycle is build, measure, learn, run as quickly and cheaply as possible. The aim is not to be cheap for its own sake. It is to find out whether you are wrong before the cost of being wrong becomes unaffordable. The earlier you learn, the cheaper learning is.
Where this is taught
Related terms
Someone who builds a product or service to solve a real problem and tries to make it pay for itself and grow.
A short, honest sentence that names who you help, what problem you solve, and why your way is better.
The smallest version of an idea that is real enough for someone to actually use it and tell you the truth about it.
