Story map
Read this like a founder: problem, early product, first customers, then the moments that changed everything.
Key moments
Experiments, pivots, and surprises. Look for what changed their thinking.
- 1Programme
What happened: Girls Who Code combined technical learning with community and encouragement to take risks.
Lesson: Understanding users means looking at both practical barriers and how an experience feels.
Impact
Every product creates value, and every decision has a trade-off. Good founders stay honest about both.
Positive
- +Girls Who Code created learning communities aimed at narrowing the gender gap in technology.
Trade-offs
- ±Participation statistics and learner experiences should be measured rather than reduced to one founder story.
What to remember
If you had to explain this story to a friend, what would you want them to remember?
- Ask users about their experience instead of assuming one explanation.
- Look for emotional and structural barriers together.
- Treat an insight as a hypothesis to test across more than one person.
Featured in these lessons
Open the lessons where this story appears in the learning experience.
Explore skills
These lesson previews connect the story to real skills you can practice.
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Sources & further reading
- Reshma Saujani, About - https://www.reshmasaujani.com/about
- TED, Teach girls bravery, not perfection - https://www.ted.com/talks/reshma_saujani_teach_girls_bravery_not_perfection
- Kauffman Foundation, conversation with Reshma Saujani - https://www.kauffman.org/currents/reshma-saujani-conversation-girls-who-code/